Our social medial headshot pictures are like our own personal logo or brand. This is especially true of our LinkedIn profile picture. It tells people a lot about us, what does your headshot picture say about you? How would you like the world to perceive you? Is it appropriate to the environment you work in? These are questions you need to ask yourself when you upload a picture to LinkedIn or any other social media platform. Ok we’re heading into winter in the UK but has your LinkedIn profile been collecting internet dust and is it in need of a spring clean? Here’s 7 reasons that it might be time to update your professional headshot and profile:
If you’ve noticed that your headshot picture was taken a few hair styles ago or you’ve managed to coax that face fluff into a fully fledged beard, or maybe you still like that ‘one’ from twenty years ago. Maybe now’s a good time for a refresh.
First impressions matter, we make our minds up on someone in literally the blink of an eye. In the digital world people will be looking at your picture daily and coming to their own conclusions about you. When you have a positive first impression of a person, you are much more likely to attribute other positive characteristics to them going forward #BestFootForward
Ok, this is probably preaching to the choir, if you’re using a selfie you’re doing yourself a huge disservice. Nothing about a selfie taken on a night out holding a glass of wine / beer shouts professional. Or what about the picture taken in the dark cave with only the faint hint of a orange light coming from your phone charger to light you. If any of these ring a bell, now might be a good time for a professional headshot picture.
Profiles with pictures receive more views than those without. Now there seems to be some difficulty in putting a number on it. In my research for this article I’ve seen numbers from 7 to 21 times more views for LinkedIn profiles with pictures to those without. The one clear thing is you need to get a professional headshot picture asap and make it a good one.
Maybe you’ve been invited to talk at a conference or give the keynote, only to discover that when you arrive the only picture that they could find of you on Google was taken at your cousins wedding 8 years ago, when you tied a tie around your head and convinced yourself you could dance like John Travolta. You thought you’d managed to remove all evidence of it from the internet, but apparently not! Are you media ready? You should have a professional headshot picture on file you can share when required.
Maybe you would just like an update.
Ok, last but not least. Do you look professional and approachable in your current picture? You know, like a person that others would be happy to lift the phone to or call for help, to book your services or email. It’s amazing how an expression can change how people view us. While your appearance is certainly not the only thing that matters, it is vital to present a friendly, yet professional image.
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